Mass appeal and serious commercial potential. A fresh picture book that everyone will pick up and coo over We need an antidote to all those Disney princesses! This book has a pitch-perfect ending (creativity is the best toy!) that both parents and children will love Art style is unique and detailed - Leloup is a textile designer whose art is reminiscent of mega-seller Karen Katz - only hipper - and bestseller Leslie Patricelli

'The playful rhyming of Jane Reidy's text is brought to life by Leloup's vibrantly colourful art ... One for young and old to enjoy and definitely food for thought' - South Wales Argus

Jean Reidy works from her home in Colorado, USA. She has four children, and lots of nieces and nephews, who she says are the inspiration for her picture book ideas. Too Purply! was Jean's first book and was found on the 'slush pile'. www.jeanreidy.com Genevieve Leloup is a textile designer and she lives in New York City. Jean and Genevieve are the team behind Too Purply! and Too Pickly! and this is their third book for Bloomsbury. www.alulustudio.com