Brick by Brick - How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry by David Robertson; Bill Breen
$40.00 AUD
Category: Business & Economics
"LEGO is one of the world's best-loved and most familiar brands, adored by generations of children. What is less well known, though, is how close this iconic company came to total collapse in 2003 before staging an astonishing recovery. Brick by Brick is the compelling story of a Danish family-owned com ...Show more
I Am My Brand: How to Build Your Brand Without Apology by Kubi Springer
$30.00 AUD
Category: Business & Economics
Dynamic female brand builder Kubi Springer offers essential advice on how to develop and attain personal brand success. Kubi Springer has worked with some of the biggest brands in the world including Nike, L'Oreal, Blackberry, MTV, Justin Timberlake, Rolls Royce Motor Cars and Aston Martin. In I Am My ...Show more
Disrupted: Ludicrous Misadventures in the Tech Start-Up Bubble by Dan Lyons
$23.00 AUD
Category: Business & Economics
Dan Lyons was Technology Editor at Newsweek Magazine for years, a magazine writer at the top of his profession. One Friday morning he received a phone call: his job no longer existed. Fifty years old and with a wife and two young kids, Dan was unemployed and facing financial oblivion. Then an idea hit. ...Show more
Lab Rats - Why Modern Work Makes People Miserable by Daniel Lyons
$23.00 AUD
Category: Business & Economics
An hilarious and terrifying expose of the brave new world of work, explaining why it has all gone wrong and how we can regain our dignity.
Facebook: The Inside Story by Steven Levy
$35.00 AUD
Category: Business & Economics
In his sophomore year of college, Mark Zuckerberg created a simple website to serve as a campus social network. But the site caught on like wildfire, and soon students nationwide were on Facebook. Today, Facebook is nearly unrecognizable from Zuckerberg's first, modest iteration. It has grown into a tec ...Show more
Good Economics for Hard Times: Better Answers to Our Biggest Problems by Abhijit V. Banerjee; Esther Duflo
$45.00 AUD
Category: Business & Economics
The experience of the last decade has not been kind to the image of economists- asleep at the wheel (perhaps with the foot on the gas pedal) in the run-up to the great recession, squabbling about how to get out of it, tone-deaf in discussions of the plight of Greece or the Euro area; they seem to have l ...Show more
How Brands Grow: What Marketers Don't Know by Byron Sharp
$53.95 AUD
Category: Business & Economics
Voted AdAge's Most-Recommended Marketing Book of the Summer 2013. This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loy ...Show more
Future Fit: How to Stay Relevant and Competitive in the Future of Work by Andrea Clarke
$29.95 AUD
Category: Business & Economics
"In a global world where ideas, fashion, technology and corporations move seamlessly from place to place it is logical that both the present and the future belongs to the skilled, to the agile and to the resilient... this is what Future Fit is all about." Bernard Salt AM According to author Andrea Clark ...Show more
Unshakeable: Your Guide to Financial Freedom by Tony Robbins, Peter Mallouk
$23.00 AUD
Category: Business & Economics
*THE NEW YORK TIMES BESTSELLER*Tony Robbins, arguably the most recognizable life and business strategist and guru, is back with a timely, unique follow-up to his smash New York Times bestseller Money: Master the Game. Market corrections are as constant as seasons are in nature. There have been 30 such ...Show more
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
$45.00 AUD
Category: Business & Economics
Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.Conventional accounting uses the logical (albeit, flawed) formula: Sales - ...Show more
Bitcoin Billionaires - A True Story of Genius, Betrayal, and Redemption by Ben Mezrich
$23.00 AUD
Category: Business & Economics
From Ben Mezrich, the New York Times bestselling author of The Accidental Billionaires and Bringing Down the House, comes Bitcoin Billionaires - the fascinating story of brothers Tyler and Cameron Winklevoss's big bet on crypto-currency and its dazzling pay-off.Ben Mezrich's 2009 bestseller The Accident ...Show more
A World Without Work - Technology, Automation and How We Should Respond by Daniel Susskind
$45.00 AUD
Category: Business & Economics
From mechanical looms to combustion engines to early computers, new technologies have always provoked panic about workers being replaced by machines. In the past, such fears have been misplaced, and many economists maintain that they remain so today. Yet in A World Without Work, Daniel Susskind shows wh ...Show more