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The Hard Sell: The Tricks and Techniques of Political Advertising by Dee Madigan
$24.99 AUD
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Category: Australian
In The Hard Sell, creative director Dee Madigan uses her trademark humour and down-to-earth approach to unveil the world of political advertising. Drawing on real-life stories from her own recent Federal and State campaigns, she gives us fascinating industry insight into: * How political ads are designe ...Show more
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